SEO Internet Marketing

Is Your Customer Experience Personalized?

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There’s no doubt about it: for companies to survive in the competitive landscape on today’s markets, they must keep up with the trends – especially when it comes to marketing. In this article, we’ll talk about the personal customer experience – one of the most important trends out there – and how you can make it work for your company.

Personalized Customer Experience at a Glance

No getting around it: the digital age has revolutionized the way we buy things and do business. One aspect of business that has stuck around, though, is the importance of the personal touch. If you’re knowledgeable about your customer’s purchasing history and have a good understanding of what they’re after, you have a far better chance of turning that customer into an advocate for your business.

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How PHP Can Help Your Business

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You don’t have to be a programmer to understand the benefits PHP programming can bring to a business. In this article, we’ll tell you why.

PHP at a Glance

Originally called Personal Home Page, PHP was developed a series of codes to track visitors on a particular site. Since then, it has grown to be the most popular “interpreter” on most operating systems and platforms in the world.

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Pay-Per-Click – What Does This Mean For Your Business?

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One surefire way of drawing potential customers to your business’s website is Pay-Per-Click marketing  – known informally as PPC. In this article, we’ll cover the basics of PPC marketing and how it can boost your business.

 

PPC Marketing at a Glance

When you’re in a PPC marketing campaign, you’re only paying for each time your ad is clicked in search engine marketing. In essence, you bid for your online ad placement based upon a keyword phrase.

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Why WordPress is the Right Choice for Your Business

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When it comes to building your business’s website, you’d be hard-pressed to find a better content management system than WordPress. With more than 25 percent of the world’s websites based upon the WordPress platform, it is purposefully designed so that your web editing and publishing experience is as easy, efficient and effective as possible.

WordPress at a Glance

Put simply, WordPress is a content management system (CMS) that makes it easier for you to update and maintain your business’s site without having to go deep into the woods with HTML coding.

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SEO Gives Small Business Competitive Edge

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It’s a pretty safe bet to assume that you’ve heard the phrase “SEO.” But what exactly is Search Engine Optimization and how can it help your business? In this article, we’ll tackle both of those questions, and share reasons why SEO is so important to the success of small businesses in particular.

SEO AT A GLANCE

In the simplest of terms, the goal of effective SEO is to drive qualified lead-generating traffic to your website. From the viewpoint of the business owner, the key phrase to remember is “qualified lead-generating traffic.”

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C3IT Offers Microsoft Gold Partnership Services

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When it comes to partners for your company, you want only the best. C3IT, located on the web at https://c3itus.com , is a Microsoft Gold Partner, and as such the company offers collaborative portals on SharePoint as well as self-service Business Intelligence and Custom Enterprise Software. C3IT provides case management and safety compliance solutions that … Read More

How Topical Are Your Links?

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There is a great debate swirling around how topical links must be in order to give you the SEO value you want. Which links pack the most punch and deliver the highest quality for your website? Which links should you pursue and which ones do not really matter?

Site vs. Page—Context Matters

First, it is important to clarify what Google looks at in terms of site versus page. If Google gives more weight to a site than a page, then the overall purpose of the site is more important to link building than the content of a particular page. If the opposite is true, then the content of the page is all-important. This is a consideration that must be addressed, because there may be a particular article in a page that is relevant to your site, even if the overall purpose of the site is not relevant.

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Identify Your Own Online Community

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http://moz.com/blog/identifying-online-community

An online community is a group of users who have something in common. Hopefully, your online community will be composed of users who all want something that you have: products, services or information. How do you identify your own special online community and build it through the use of social media and other methods?

In order to build the right online community, it is important to first answer a few questions, such as:

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Harnessing the Power of Mobile App Search

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Mobile search is here to stay. If you are not currently harnessing the power of mobile app searches, it is time to start! Creating a mobile-friendly website is a good first step, but you also need apps if you are really going to tap into the mobile market, no matter what it is that you are selling.

The Rise Of Mobile

Both mobile website and app searches are part of the larger movement toward mobile search paradigms. Every year, mobile takes up more of the search market, and is predicted to eventually edge out other forms of search by a large margin. Because mobile is so important, it is critical that you tap into this market as soon as possible.

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