SEO Gives Small Business Competitive Edge

It’s a pretty safe bet to assume that you’ve heard the phrase “SEO.” But what exactly is Search Engine Optimization and how can it help your business? In this article, we’ll tackle both of those questions, and share reasons why SEO is so important to the success of small businesses in particular.

SEO AT A GLANCE

In the simplest of terms, the goal of effective SEO is to drive qualified lead-generating traffic to your website. From the viewpoint of the business owner, the key phrase to remember is “qualified lead-generating traffic.”

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C3IT Offers Microsoft Gold Partnership Services

When it comes to partners for your company, you want only the best. C3IT, located on the web at https://c3itus.com , is a Microsoft Gold Partner, and as such the company offers collaborative portals on SharePoint as well as self-service Business Intelligence and Custom Enterprise Software. C3IT provides case management and safety compliance solutions that … Read More

How Topical Are Your Links?

There is a great debate swirling around how topical links must be in order to give you the SEO value you want. Which links pack the most punch and deliver the highest quality for your website? Which links should you pursue and which ones do not really matter?

Site vs. Page—Context Matters

First, it is important to clarify what Google looks at in terms of site versus page. If Google gives more weight to a site than a page, then the overall purpose of the site is more important to link building than the content of a particular page. If the opposite is true, then the content of the page is all-important. This is a consideration that must be addressed, because there may be a particular article in a page that is relevant to your site, even if the overall purpose of the site is not relevant.

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Identify Your Own Online Community

http://moz.com/blog/identifying-online-community

An online community is a group of users who have something in common. Hopefully, your online community will be composed of users who all want something that you have: products, services or information. How do you identify your own special online community and build it through the use of social media and other methods?

In order to build the right online community, it is important to first answer a few questions, such as:

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SharePoint 2016 to Unveil at May Microsoft Ignite Conference

The newest addition to the SharePoint family, SharePoint Server 2016, has been in development for some time, and a prototype will be unveiled at the May 2015 Microsoft Ignite Conference, according to recent reports.

Presenters at the conference will be using an “early version” of SharePoint 2016 in many of their exhibits. In the past, Microsoft has released beta versions of their products before using them at events, but this time the company decided to unveil the product at the conference with specific sessions related to what is new with the 2016 version as well as hybrid search training.

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Using SharePoint As An Intranet

One of the great things about SharePoint is the fact that it can be used as both a self-contained intranet or a web-based solution to storage and communication for companies. When used as an intranet, SharePoint can provide safe and effective solutions for companies of any size to allow users to store, share and communicate about data throughout the organization.

What Is An Intranet?

An intranet is any grouping of computers within a particular system that allows users to share data. An intranet can be hardwired throughout the building or even hooked up wirelessly across various sites. However, the defining factor that separates an intranet from other types of systems is that information is not available outside of the company’s network. Users can only access this information by logging in via an approved portal. This allows companies to keep information away from the public and protect data that may be sensitive or valuable.

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Harnessing the Power of Mobile App Search

Mobile search is here to stay. If you are not currently harnessing the power of mobile app searches, it is time to start! Creating a mobile-friendly website is a good first step, but you also need apps if you are really going to tap into the mobile market, no matter what it is that you are selling.

The Rise Of Mobile

Both mobile website and app searches are part of the larger movement toward mobile search paradigms. Every year, mobile takes up more of the search market, and is predicted to eventually edge out other forms of search by a large margin. Because mobile is so important, it is critical that you tap into this market as soon as possible.

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Writing Content That Works For Clients

http://moz.com/blog/write-authoritative-reports

 

Whether you are a law firm, a retail establishment or a service provider, writing content is important for your website. You may hire someone to write this content or do it yourself, but how do you know if it is really effective? The same rules that apply to writing effective SEO reports to clients also apply in writing blog posts, web page content and other items that are intended to be used for public consumption.

Here are some simple rules to make your writing better:

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